Professor Chris Hackley

Chris Hackley PhD MSc BA BSc PGDip PGCE MBPsS established the marketing teaching and research group as founding Professor of Marketing at the School of Management, Royal Holloway University of London, in 2004. He previously held posts on the faculty of the University of Birmingham and Aston Business Schools, teaching marketing, and at the Open University, teaching social psychology, after teaching economics and business studies in Further and Higher Education. Chris's PhD from Strathclyde University focused on the management of the creative development process in top advertising agencies. He researches and teaches in advertising, consumer culture and critical marketing. Chris has published some 50 academic research papers in more than 35 different journals, he has written or contributed to 30 books and conducted more than 100 research presentations, seminars and invited talks around the world.    

Chris has consulted with commercial and government bodies on issues such as media regulation and health policy, and he contributes occasional features and comment to trade press and news media on topics in marketing, consumer cultural policy, and higher education policy.

His research has attracted considerable attention in print and broadcast media. One 2012 TV interview on alcohol policy (on Channel 4 News) can be seen here http://link.brightcove.com/services/player/bcpid601325122001?bckey=AQ~~,AAAAAEabvr4~,Wtd2HT-p_Vh4qBcIZDrvZlvNCU8nxccG&bclid=0&bctid=1377514537001    

One of Chris's recent co-authored papers is featured on a BBC Radio 4 'Thinking Allowed' edition devoted to the sociology and history of intoxication, broadcast on Boxing Day, 2012: details here http://www.chris-hackley.com/2012/12/intoxicating-pleasure-why-people-love.html  

The Google Scholar citation software showed 1175 citations to Chris’s published work in March 2013 with an ‘H index’ of 19, and a i10 index of 35 http://scholar.google.co.uk/citations?user=L2lZ10AAAAAJ&hl=en&oi=ao

A selction of Chris’s papers uploaded to the Academia.edu website have been viewed some 6000 times in total since 2011 http://royalholloway.academia.edu/ChrisHackley

Chris enjoys his work so much he even sings about it. One of his blues songs, about consumer culture theory, written for the CCT academic research group, has been viewed some 600 times on youtube http://www.youtube.com/watch?v=n1pgyaiw610